Research carried out by Center Parcs explains just why we should be embracing the forest bathing trend and getting back to nature with outdoor team-building events to boost productivity.
A university study conducted in Japanese forests in the 1990s found that as little as 15 minutes
spent walking in a forest is associated with improved mood and feelings of health, coining the term Shinrin-yoku – literally translated as forest bathing. Yet among the events industry, time spent outdoors is scarce. In a recent survey conducted by Center Parcs among 175 members of the events industry, 61% of respondents said health and wellbeing is a high focus for internal events, yet only 26% said outdoor space was a priority when booking an event or meeting destination.
Dan Elliott, national sales manager at Center Parcs, says ‘with the natural outdoor environment known to reduce stress, increased time spent outdoors is positive for the mind and body, delivering physical, psychological and socio-economic benefits’. For companies, the wellbeing of employees is essential for success, so time spent outdoors and within nature could be a simple solution to achieving improved employee wellbeing and positive attitudes in the workplace. Dan cites team-building as the ideal solution: Research into team-building has found that outdoor programmes increase trust, group awareness, interaction, problem-solving and self-esteem. Outdoor adventure has been connected to excitement, pleasure and fun, leading to positive emotions from the social and environmental engagement.
Center Parcs encourages all clients to take advantage of their time in the forest by scheduling in an afternoon’s team-building – get amongst the trees and reap the benefits.
Prices for team-building packages start at £95 per person (excluding VAT) and activities available include den building, tree trekking, laser combat, target archery, sessions in the award-winning Aqua Sana spa, paint-balling, high ropes and orienteering. Delegate day rates start at £45 per person (excluding VAT) and residential stays start at £189 per person (excluding VAT).
Center Parcs Longleat Forest
• Dedicated conference and meetings centre
• Up to 500 delegates theatre-style
• Up to 400 delegates for a gala dinner
• On-site accommodation
• Large or small events catered for
• Themed functions available
• Tailor-made team-building activities
• Subtropical Swimming Paradise
• More than 100 indoor and outdoor leisure activities on-site
• Water sports
• Award-winning Aqua Sana Spa
0844 502 8035